I’m Pietro. I look for the logic in things-grids, particles, forces in motion. My work sits at the intersection of creative direction and technical build. I don’t just want to design the image; I want to engineer the system behind it. I believe most ideas already contain their own path forward—the challenge is just seeing the structure clearly enough to follow it.

phro is a platform for this kind of systems-driven work. It is a practice built on restraint and intention. The name is a loose phonetic echo of my own, chosen to be intuitive rather than descriptive. It’s an open container for work that is precise, engineered, and quietly expressive. From Brooklyn to Italy, I build things that work as beautifully as they look.